All Special Kids – Parents

The project aims to raise the quality of life of parents of children with Special Educational Needs (SEN) thanks to guiding, counselling and training services for their active integration. Thanks to the development of an e-guide and a mobile application, Special Educational Needs parents can improve their personal and ICT skills, find out and share best practices, exchange tips and suggestions with other parents.

What we did

Logo

Development of a customised logo with a simple and catchy design, in suitable formats for social media and website.

Website

Design and development of a responsive website in WordPress.

SEO/SEM

SEO positioning and SEM promotion activities to get the website to the top of the searching engines.

Social media

Setup and launch of the social pages (FB, LinkedIn, YouTube, IG and G+) to improve the brand awareness, brand reputation and brand loyalty.

DEM (direct e-mail marketing)

Direct E-Mail campaign development, management and monitoring.