Health app with Lifesaving code uses an encryption system to guarantee you the maximum safety and daily tranquility.
Logo and visual identity
For this project we have created a visual identity that reflects the objective of the project, creating appealing brand, leaflets, letterheads and various types of layout useful for communication on different channels.
We designed the graphic mockup of the project website, also dealing with UX design and UX copywriting. After a thorough study on the target audience and on the objective of the communication campaign, we created a responsive and multilingual website in WordPress.
We handled the creation, optimisation, management and publication on the social pages of the project (Facebook, LinkedIn and YouTube), with the aim of increasing brand awareness and brand reputation. The digital editorial plan for social communication takes into account the differences among the various promotion channels used by the project.
Social ads and search advertising
For the creation of effective online advertising campaigns, we first defined the main KPIs of the project, then we conceived and designed the Google and Facebook campaigns. After the launch of a campaign, we continued to monitor its progress and optimise it to make it more effective.